NO cOMPROMISE rOOFING Engineers not salesmen
Expertly engineered roofing services for all Wisconsin residential and commercial needs.
our process
Tear-off
Ice & Water Shield
Underlayment
A great roof, like a great building, starts with a great foundation. On a roof, the foundation is the underlying wood or metal sheeting. At Watts Up Roofing, we only do complete tear-off roof installs where we remove all the old roofing materials, thoroughly inspect the underlying sheeting, and install repairs as needed to establish a firm foundation. Don't fall for low price contractors offering to add a second layer or reuse materials. Find out more.
Underlayment
Ice & Water Shield
Underlayment
All roofing needs underlayment to facilitate property weatherproofing. However, not all underlayments are created equal. Low cost underlayment may "look" ok, but will it stand the test of time 30-40 years from now? At Watts Up Roofing, we only offer the highest engineered underlayment that best facilities water, moisture, heat, and ventilation management.
Ice & Water Shield
Ice & Water Shield
Ice & Water Shield
Dams happen! That's right, ice dams occur several feet from the lower edge of the roof where the roof decking transitions from the cold overhang to the warmer attic space. Of course, everyone offers code minimum ice & water shield, but do you really want to risk a future leak destroying your home because you chose code minimum? At Watts Up Roofing, we use the most advanced ice and water shield money can buy. No code minimums from us.
Our Services
Roofing
Seamless Gutters
Roof Cleaning
Watts Up Roofing offers engineered roofing solutions where all materials are selected for longevity & durability based upon rigorous engineering; not sales tactics. Plus, we use state-of-the-art equipment to protect delicate landscaping and tread lightly. Contact us for a FREE quote.
Roof Cleaning
Seamless Gutters
Roof Cleaning
Ugly roof got you down? Is your roof showing some signs of age; staining, streaking, algae, or lichen growth? Watts Up Roofing can help! We can clean, restore, and rejuvenate your roof to like new condition while adding to it's life and durability. Contact us for a FREE quote.
Seamless Gutters
Seamless Gutters
Seamless Gutters
Properly functioning gutters are essential to protect your home from water damage. If your home is over 10 years old, it's highly likely that your gutters and downspouts are undersized. Undersized = clogs and overflow leak potential. Contact us for a FREE quote.
Gutter Guards
Box Vent to Ridge Vent Conversion
Seamless Gutters
Does anyone really clean their gutters twice a year as recommended? Gutter guards are your knight in shining armor rescuing you from your gutter despair. Watts Up Roofing has rigorously tested all major gutter guards and offers only the one that outperforms in all Wisconsin weather. Contact us for a FREE quote.
Box Vent to Ridge Vent Conversion
Box Vent to Ridge Vent Conversion
Box Vent to Ridge Vent Conversion
Unsightly square vents on your roof? Leaking box roof vent? Watts Up Roofing can help. We can convert your dented, rusting, and leaking square (aka box vents) to state of the art ridge vents to aid roof venting, improve roofing life, and enhance overall home comfort. Contact us today for a FREE quote.
Solar
Box Vent to Ridge Vent Conversion
Box Vent to Ridge Vent Conversion
Put your roof to work! That's right, your roof is lazy. Put it to work producing solar power. Already have solar panels from a bankrupt installer and need a new roof? No problem! We're licensed to remove panels, reroof, and reinstall panels on your home or business throughout Wisconsin. Find out more.
engineered solutions
At Watts Up Roofing, we offer the most complete, no compromise roofing service package in Wisconsin that's engineered for your property. We design each roofing solution specific to your needs considering water management, snow & ice, shading, building age, structural integrity, and future uses like solar. Don't settle for some sales pitch. We provide top-quality, engineered roofing solutions with every component hand selected to prioritize durability and safety. We believe in transparency and ensuring our customers receive the best service without any sales pressure.
At Watts Up Roofing, you'll always work with an engineer and never a salesman.
Gutter Guards on Us!
Book a complete roof installation by August 31, 2025 and get Gutter Guards for your whole home on us!